The Blues have agreed an initial three-year deal for Three to be the club's main shirt sponsor, and the new strips have now been confirmed. The Blues have signed a deal that will see Three replace Yokohama Tyres - … Chelsea’s new kit deal was due to start in the 2020-21 season (Photo: PA) Chelsea wore their new-look shirt for the 2020-21 season when they took … Sponsorship money in the Premier League is one of the most lucrative deals in the sporting industry. Since Chelsea put pen to paper on the £40m-a-year contract Arsenal, Tottenham and Liverpool all signed similar sponsorship deals. Chelsea have signed a shirt sponsorship deal with mobile phone network Three ahead of the start of the 2020-21 season. However, all … -----2020/21 Home Kit Chelsea took this approach to by signing up with Yokohama Tyres but now look to have secured another significant commercial deal that will help keep them near the very top of the Premier League for the value of their shirt sponsorship. The statistic shows the revenue Chelsea FC generated from its jersey sponsorship deal from the 2009/10 season to the 2019/20 season. Three has announced a deal with Chelsea Football Club to take over as the official shirt sponsor from the start of the 2020/21 football season. The biggest football shirt sponsorship deals: Chelsea's £40m-a-year agreement second only to Manchester United's. English Premier League side Chelsea has earned a total of $71 million from their sponsorship deal last season and is inducted in the fifth place in our list of top 10 richest sponsorship deals of soccer. Chelsea said it was an "incredibly exciting and important deal" for it. Chelsea have confirmed mobile phone network Three will be the club's shirt sponsor for the next three seasons.. Chelsea, Manchester City and Tottenham have sponsorship deals of about 45 million euro with Yokohama, Etihad Airways and AIA, respectively. In the 2019/20 season, Chelsea FC received 40 … Clubs make millions from the companies that pay to put their logo on a club's kit. Three will replace current shirt sponsors Yokohama from the start of next season after Chelsea ended their five-year partnership with the Japanese tyre company. Surprisingly, Liverpool only appears in the 6th place in the ranking: Standard Chartered deal is worthed 36 million …